Privacy Policy

Last updated: April 21, 2026

This Privacy Policy explains how Peter Sawicki (“I,” “me,” or “my”) collects, uses, and protects your personal information when you visit petersawicki.com (the “Website”).

By using this Website, you agree to the practices described below. If you do not agree, please discontinue use of the Website.

Data Controller

The data controller responsible for your personal data is:

Peter Sawicki Email: [[email protected]] Website: petersawicki.com Country: Spain

Information I Collect

Information You Provide Directly

When you fill out a contact form or subscribe to my newsletter, I may collect:

• Your name
• Your email address
• Any additional information you choose to include in your message

Information Collected Automatically

When you visit the Website, certain data is collected automatically through cookies and similar technologies:

• Google Analytics: I use Google Analytics to understand how visitors interact with the Website. This includes data such as pages visited, time spent on pages, referring sources, browser type, device type, and approximate geographic location. Google Analytics uses cookies to collect this information. Data is processed in accordance with Google’s Privacy Policy.
• Cookies: The Website uses cookies for analytics, advertising, and remarketing purposes. See the “Cookie Policy” section below for details.

How I Use Your Information

I use the collected information to:

• Respond to your inquiries submitted through the contact form
• Send you newsletter updates if you have subscribed
• Analyze Website traffic and user behavior to improve content and user experience
• Display relevant advertisements through remarketing campaigns

I will never sell your personal data to third parties.

Cookie Policy

Cookies are small text files stored on your device when you visit a website. In accordance with the ePrivacy Directive and GDPR, the Website requests your consent before placing non-essential cookies. Analytics and advertising cookies are only activated after you provide consent through the cookie banner.

Types of Cookies Used

Essential Cookies

These cookies are necessary for the Website to function and cannot be disabled.

Analytics Cookies (require consent)

These cookies help me understand how visitors use the Website by collecting anonymized usage data.

Advertising and Remarketing Cookies (require consent)

These cookies are used to deliver relevant ads and measure ad performance across other websites and platforms.

Managing Cookies

You can manage your cookie preferences at any time by clicking the cookie settings link in the Website footer. You can also disable cookies through your browser settings. Please note that disabling certain cookies may affect Website functionality.

Newsletter

If you subscribe to my newsletter, I use a double opt-in process: after you submit your email address, you will receive a confirmation email. Your subscription is only activated once you click the confirmation link. This ensures that the owner of the email address has given explicit consent.

Every newsletter email contains an unsubscribe link. You can withdraw your consent and stop receiving emails at any time by clicking that link or by contacting me directly.

I use a third-party email service provider to manage and deliver the newsletter. Your email address and name are shared with this provider solely for the purpose of email delivery.

Third-Party Services

The Website relies on the following third-party services that may process your data:

• Google Analytics (Privacy Policy) — website traffic analysis
• Google Ads (Privacy Policy) — targeted advertising and remarketing
• Email service provider — newsletter delivery and management

Each third-party service operates under its own privacy policy. I encourage you to review their respective policies through the links above.

Data Retention

I retain your personal data only for as long as necessary to fulfill the purposes described in this policy:

• Contact form submissions — kept for up to 12 months after the last interaction, then deleted
• Newsletter subscriptions — kept until you unsubscribe or request deletion
• Analytics data — retained according to Google Analytics default settings (26 months), after which it is automatically deleted
• Cookie consent records — kept for up to 12 months as proof of consent

Your Rights

Depending on your location, you may have the following rights regarding your personal data:

• Access — request a copy of the data I hold about you
• Rectification — request correction of inaccurate data
• Erasure — request deletion of your personal data
• Restriction — request that I limit how your data is processed
• Portability — receive your data in a structured, commonly used format
• Objection — object to processing of your data, including for direct marketing
• Withdraw consent — withdraw consent at any time where processing is based on consent

If you are located in the European Economic Area (EEA), the United Kingdom, or another jurisdiction with applicable data protection laws, these rights are guaranteed under the GDPR or equivalent legislation.

If you believe your data protection rights have been violated, you have the right to lodge a complaint with a supervisory authority. In Spain, this is the Agencia Española de Protección de Datos (AEPD) at aepd.es.

To exercise any of these rights, contact me at the email address listed in the Data Controller section above.

Legal Basis for Processing (EEA/UK Users)

If you are in the EEA or UK, I process your personal data based on:

• Consent — when you subscribe to the newsletter, accept non-essential cookies, or submit a contact form
• Legitimate interest — to analyze Website performance and improve user experience (where consent is not required)
• Contractual necessity — to respond to your contact form inquiries

International Data Transfers

Your data may be transferred to and processed in countries outside the EEA, including the United States (e.g., through Google services). Where such transfers occur, they are covered by appropriate safeguards such as Standard Contractual Clauses (SCCs) approved by the European Commission or equivalent mechanisms recognized under applicable law.

Data Security

I take reasonable technical and organizational measures to protect your personal data from unauthorized access, loss, or misuse, including the use of HTTPS encryption across the entire Website. However, no method of electronic transmission or storage is completely secure.

Children’s Privacy

This Website is not directed at individuals under the age of 16. I do not knowingly collect personal data from children. If you believe a child has provided me with personal information, please contact me so I can delete it.

Disclaimer

The content published on this Website, including blog posts and articles about SEO, digital marketing, and tourism, is provided for informational purposes only. It does not constitute professional advice, and no guarantee is made regarding the accuracy, completeness, or applicability of the information to your specific situation. I am not liable for any actions taken based on the content of this Website. For decisions that may affect your business, please consult a qualified professional.

Impressum

In compliance with applicable European regulations:

Peter Sawicki Email: [[email protected]] Website: petersawicki.com Country: Spain

This is a personal website and blog providing information about SEO and digital marketing services. Content is created and managed by Peter Sawicki.

Changes to This Policy

I may update this Privacy Policy from time to time. Changes will be posted on this page with an updated revision date. If significant changes are made, I will make reasonable efforts to notify you, such as through a notice on the Website. I encourage you to review this policy periodically.

Contact

If you have questions about this Privacy Policy, wish to exercise your data rights, or want to file a complaint, please contact me at:

Peter Sawicki Email: [[email protected]] Website: petersawicki.com