SEO for Dive Centers How to Beat Big Players
  • May 15, 2026
  • SEO in Practice
  • Peter Sawicki

SEO for Dive Centers: How to Get Found Before the Big Aggregators?

SEO for dive centers requires a different approach. You’re competing against players who take a 40%...

What Does a Tourism SEO Consultant Actually Do
  • May 1, 2026
  • SEO in Practice
  • Peter Sawicki

What Does a Tourism SEO Consultant Actually Do? (And How It’s Different From General SEO)

I have spent the last decade doing SEO. When people ask what a Tourism SEO Consultant...

Do Exact Match Domains Still Work A Real Competitor Analysis Says Yes
  • April 28, 2026
  • SEO in Practice
  • Peter Sawicki

Do Exact Match Domains Still Work? A Real Competitor Analysis Says Yes

Google says exact match domains don’t give you a ranking advantage. John Mueller has publicly cautioned...

How-to-Use-Google-Search-Console-for-a-Tourism-Website-Advanced-Guide
  • April 27, 2026
  • SEO in Practice
  • Peter Sawicki

How to Use Google Search Console for a Tourism Website? Advanced Guide

Google Search Console is free and you should use it. This guide covers the advanced features...

Technical SEO for Travel Websites The 12-Point Audit Checklist I Use With Every Client
  • April 26, 2026
  • SEO in Practice
  • Peter Sawicki

Technical SEO for Travel Websites: The 12-Point Audit Checklist

Most travel websites have the same problems. After numerous technical SEO audits, I have compiled all...

Internal Linking Strategy for Travel Websites A Practical Guide
  • April 23, 2026
  • SEO in Practice
  • Peter Sawicki

Internal Linking Strategy for Travel Websites: A Practical Guide

Internal linking strategy for your website. Hub and spoke model, anchor text tactics, and scaling tips...

What-50-Tourism-SEO-Audits-Taught-Me-About-Destination-Websites
  • April 21, 2026
  • SEO in Practice
  • Peter Sawicki

What 50+ Tourism SEO Audits Taught Me About Destination Websites?

After dozens of SEO audits, the same mistakes keep showing up. Here are the patterns I...

How to Do Keyword Research by Intent for a Tourism Website Step-by-Step Process
  • April 19, 2026
  • SEO in Practice
  • Peter Sawicki

How to Do Keyword Research by Intent for a Tourism Website: A Step-by-Step Process

Step-by-step process for tourism keyword research organized by search intent. Tools, filters, and prioritization for DMOs,...

SEO for Tour Operators How to Get Direct Bookings Without Relying on OTAs
  • April 18, 2026
  • SEO in Practice
  • Peter Sawicki

SEO for Tour Operators: How to Get Direct Bookings Without Relying on OTAs?

How tour operators can reduce OTA dependency and increase direct bookings through strategic SEO. Real examples,...

SEO for Yacht Charter How to Reduce Broker Dependency
  • April 13, 2026
  • SEO in Practice
  • Peter Sawicki

SEO for Yacht Charter: How to Reduce Broker Dependency?

How yacht charter companies can build direct bookings through SEO? Keyword strategy, content architecture, technical fixes,...

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I’m an SEO consultant specializing in tourism and travel. Helping hotels, tour operators, destinations, and experience brands grow direct bookings through organic search. My work covers technical SEO, content strategy, and visibility across traditional and AI-driven search platforms.

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